HCP Engagement
Reduce 'one-size-fits-all' approaches, improving trust and creating more opportunities to have meaningful dialogue with HCPs.
Turn Sales Reps into Consultants
Like a real-time, tireless MSL and Sales Coach for improving HCP Access and Engagement
Make Every Meeting with HCPs Valued and Productive
Pharma and medical device sales teams face declining access levels. They're getting less time with HCPs, making it harder to bring value and build relationships with doctors, physician assistants, and nurse practitioners. The result is an industry that relegates itself to samples, slogans, and sandwiches rather than fostering trust.
FlyMedical changes the calculus. Its Decile+ real-time profiles are built from all available sources about individual HCPs. Medicare, OpenPayments, activity reports, CRM/sales data, prescription history, MSL content, treatment paths, social networks, and your own first-party experience are all used to bring greater context and improved targeting.
No need for reps and their managers to be data scientists. Just be ready to have meaningful conversations that busy HCPs appreciate.
How FlyMedical Works
FlyMedical is a tunable, AI-driven platform that Sales and Commercialization teams can use to refine HCP access and automate critical steps of the relationship.
- Decile+ real-time HCP profiles ensures relevance
- Reps can simulate conversations before field visits
- Post-engagement interviews record sentiment and updates CRM
- Commercial teams can tune profile attributes as needed
Commercial Benefits
Rep Productivity
Eliminate the friction of logging activities with integrated access to a non-judgemental coach for a better use of time and tactics.
Quality Control and Improvement
Align and ensure consistent, compliant engagements, all while collecting data in an auditable platform.
Frequently Asked Questions
Because of the sensitive nature of medical sales (avoiding off-label content, HCP details, etc.), FlyMedical is designed to deliver consistent responses while reducing potential hallucinations, even as new data is used to train the AI. Additionally, manufacturers are able to determine what data sources are used in developing HCP profiles.
Yes! FlyMedical is designed to allow for commercial teams to easily configure how the AI weighs HCP attributes without complex coding or lengthy prompting.
No. Each company gets their own instantiation of the platform allowing them to tune results, add their own industry, CRM, and customer data, and medical content (e.g. compliance limitations, marketing messaging, etc.). FlyMedical makes use of publicly-available data sources, but enables manufacturers to control how that data is interpreted by the AI.
FlyMedical works immediately with publicly available data. To fully interpret the context of your unique selling processes, treatment plans, or other materials, we would integrate your data for training. Normalizing the data and training the AI, and validating results takes a matter of days. Additional integration is available to populate your CRM.